> I agree with you on most things, Trevor, and I agree that we 
> have to live with what we get, which is System i.  Google is 
> busted, IBM Infocenter is busted, my business cards and 
> brochures are busted yet again, and no brand or nameplate 
> identity is gained.
> 
> GM makes Buicks, Chevrolets, Pontiacs, GMC trucks, and more.  
> These brand names are a century old, more or less.  The name 
> plates like Le Sabre, Caprice, El Dorado, and Mustang have 
> 20+ year lives and are even recycled.  (Man do I want a new 
> T-Bird!)  This is the paradigm that builds brand loyalty and 
> name recognition.  In 35 years the midrange has had  a bunch 
> of brand name changes.  Lets see; Sys/3, Sys/32, Sys/34, 
> Sys/36, Sys/38, AS/400, and 3 more bland and forgettable 
> names.  What ever else it is or isn't, it clearly is a 
> marketing blunder perpetrated 
> for several generations.   Why the sales people have not taken the 
> marketing people for a ride in the country is beyond me.

We may disagree on CPF0000 here and there <g>, but on this post I agree with
you 100%.

It's like the marketing people keep traveling and traveling, with no
apparent destination in mind.  They're just moving to be moving.  Sometimes
they even go in circles.


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