On 2012-12-14, at 8:27 AM, midrange-l-request@xxxxxxxxxxxx wrote:

OK, and did that hurt IBM? Would they have been substantially (or
even noticeably) better off by charging extra for it back then?

A little history of tool pricing here to put things in context.

The predecessor of RDP and WDSC was a tool called Code/400 - it's arrival signalled the end of my usage of SEU. Originally burdened by being OS/2 only it was later ported to Windows. This was a chargeable product and had a lot of different prices - going ever lower - over the years. Adoption rate was slow but IBM were convinced that a better editor was needed and persevered.

A decision was made to bundle all of the AD tools and Code was included. Prior to that you purchased each compiler and the PDM/SEU tool set as separate items. The bundling was in part to encourage people to use a mixture of languages and to encourage the use of modern tools.

When the cost of maintaining/enhancing Code began to escalate the team decided to move to an Eclipse code base and WDSC was born. Like Code it was included in the base pricing.

By the time V6 came around (think that was the timeframe) IBM decided to unbundle the development tools and at the point of course started charging for WDSC. They had a lot of different reasons for doing this - I suspect one being that it was very difficult to track usage of the tool and therefore impossible to decide how many development $ should be spent on each tool.

I opposed this unbundling - BUT - I have since changed my mind. Turns out that once there was a price on the product a very large number of people became interested and usage absolutely rocketed. For years IBM didn't know how to persuade people to use the tool - tuns out charging for it realized what no previous method had achieved. Go figure.

Those already using the tool were justifiably a little annoyed but of course could continue with the version they had.

So why do IBM charge? Because (apparently) it was the only way to get RPGers to pay attention to the tool.


Jon Paris

www.partner400.com
www.SystemiDeveloper.com





As an Amazon Associate we earn from qualifying purchases.

This thread ...

Follow-Ups:

Follow On AppleNews
Return to Archive home page | Return to MIDRANGE.COM home page

This mailing list archive is Copyright 1997-2024 by midrange.com and David Gibbs as a compilation work. Use of the archive is restricted to research of a business or technical nature. Any other uses are prohibited. Full details are available on our policy page. If you have questions about this, please contact [javascript protected email address].

Operating expenses for this site are earned using the Amazon Associate program and Google Adsense.