Regardless of whether or not it is a good or horrible name, if we fight
it, we just look ridiculous. If we wish to support the platform, and
support our own future in this industry, fighting back with a personal
beef about a branding is just going to make us all look utterly
incompetent, and really does not help the future of the platform.

IBM have given us the IBM i branding, whether we like it or not, it is the
brand name that will be used for longer than any other on this platform.
Not a single one of us is skilled at marketing or branding, and definitely
not for a company like IBM. We don't and won't get a say in the branding,
period. It is time to get used to it, and get over our personal
preferences.


On 12/12/12 8:42 AM, "Mark D" <mdlkml@xxxxxxxxxxxxxxxx> wrote:

IBM I is a horrible name and nothing any of us can do will change that.
But we sure can fight it.




This thread ...

Follow-Ups:
Replies:

Follow On AppleNews
Return to Archive home page | Return to MIDRANGE.COM home page

This mailing list archive is Copyright 1997-2026 by midrange.com and David Gibbs as a compilation work. Use of the archive is restricted to research of a business or technical nature. Any other uses are prohibited. Full details are available on our policy page. If you have questions about this, please contact [javascript protected email address].

Operating expenses for this site are earned using the Amazon Associate program and Google Adsense.